Senior SEM Specialist

Work State US
Job ID
2022-205335
Work City
anywhere
PCN
258003
Position Type
Regular Full-Time
Work Zip
00000
Starting average hours per week
37.5 +

Overview

This is a remote (work from home) position to be filled in the United States. 

 

We are looking for an Sr. Amazon Sponsored Ads Specialist to manage pay-per-click (PPC) marketing activities within the Amazon ecosystem.

 

The Amazon Sponsored Ads Specialist will manage Sponsored Ad campaigns on Amazon.

A successful Amazon Sponsored Ads Specialist will effectively manage advertising campaigns and work with the Brand Management team to maximize ROI, drive strategy, and deliver profitable sales.

 

amazon Amazon amazon #amazon Amazon 

Responsibilities

  • Execute tests, collect, and analyze data, identify trends and insights in order to achieve maximum ROI for Sponsored Ads campaigns
  • Track, report, optimize, and analyze analytics and PPC initiatives and campaigns
  • Communicate and present metrics effectively while providing strategic recommendations
  • Effectively manage campaign budget trending & allocation, forecasting monthly costs
  • Optimize copy and perform routine testing between Sponsored Brands and Sponsored Product ads
  • Perform ongoing keyword research, discovery, expansion, and optimization
  • Research and analyze competitor activity to expand search coverage
  • Prioritize and deliver results in a fast-paced environment

Qualifications

  • 1 to 2 + years of proven experience and success managing Amazon PPC campaigns
  • Ability to support large brands in a high growth environment
  • Understanding of Amazon product listings and best practices (preferred)
  • Well-versed in performance marketing, conversion, and online customer acquisition
  • Experience managing large campaign budgets
  • In-depth experience with bid management tools
  • Strong Excel proficiency
  • Experience with website analytics tools
  • Strong analytical skills and experience generating advertising reports
  • Familiarity with A/B and multivariate experiments
  • Bachelor’s degree (Marketing preferred) or a quantitative, test-driven field

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