Foodservice Sales Director

Work State CA-QC-Montreal
Job ID
Work City
Sourcing Req
Position Type
Regular Full-Time
Work Zip
H1Y 2W3
Starting average hours per week
37.5 +



CORE Foodservice Canada

Foodservice Sales Director, Quebec & Atlantic Canada

Job purpose:

  • Responsible for managing Quebec and Atlantic province’s Foodservice Sales Team to ensure achievement of annual operating plan
  • Coaches and develops Field Sales team members to grow their business development skill sets along with career goals
  • Assists with Alternate Food Channel development through directives provided by Vice President and/or Director of Alternate Channels



  • Annual Operating Planning Process
    • Provides input, strategy to overall managerial planning process that will establish the organization’s annual operating plan
    • Participates in additional strategy and operational planning sessions throughout the fiscal year
    • Ensures that the Quebec and Atlantic annual operating plan is tied into all key customers, including each team member’s top 20 accounts and their respective annual plans
  • Business Development
    • Responsible for ensuring achievement of each client objective is within the Annual Operating Plan
    • Assists each team member with securing/delivering objectives for Top 20 accounts by client within pre-determined timelines.
    • Evaluate and discuss quarterly gap analysis review with each direct report
    • Works closely with each team member to ensure quarterly and annual Bonus Incentive Plan objectives and Short-Term Initiatives are achieved
    • Establishes objectives, issues agenda, and leads discussion for all team and individual business review meetings (Quarterly 1:1 Reconnect Meetings, Weekly or Bi-Weekly 1:1 Meetings and Team Discussions)
    • Attends all customer partner trade shows, distributor, and key operator events
    • Liaisons with client partners for business development assistance.
    • Direct management for a base of key accounts that may include Tier 1 Distributors
    • Continual relationship development with key personnel of all Top 20 operators, distributor, multi-unit and alternate channel accounts
  • Team Coaching and Development 
    • Utilize Acosta’s KPI’s to measure each direct report’s progress towards best practices and effective results
    • Provides ongoing coaching and guidance to direct reports to enhance business development skill sets and achieve development goals
    • Participates in Annual Human Resource Process with Cores’s management team/direct reports including succession planning, annual team member reviews, development plans
    • Work in field with each team member to foster best practices and provide infield and hands on coaching
  • Administration 
    • Prepares and participates in Monthly and/or Quarterly Business Review meetings with Acosta’s management team
    • Utilizes CRM reporting suites to evaluate business, prepare gap analysis and work with team and (where applicable) Senior Vice President to create business development strategies to address gaps and opportunities
    • Provides required reporting as requested by Senior leadership team and client partners
  • Additional items  
    • Other duties as they arise from time to time and as assigned to the Business Development Manager


  • General:
    • Ability to develop and lead a team of business development professionals with varying degrees of experience and expertise
    • Possess highly effective organizational and prioritization skill sets
    • Ability to make decisions and recommendations supported with solid rationale
    • Articulate written and verbal communication skills both in French and English- fully bilingual
  • Specific:
    • 5+ years business experience within the traditional and non-traditional Canadian Food Away from Home industry
    • Direct team management and development experience
    • Demonstrate a servant leadership style to direct reports/team
    • Strong Microsoft skills especially within Excel and Power Point
  • Core Competencies:  
    • Building Effective Teams
    • Confronting and Developing Direct Reports
    • Dealing with ambiguity
    • Intellectual Horsepower
    • Managerial Courage
    • Timely Decision Making


Acosta Sales & Marketing is an Equal Opportunity Employer

By submitting your application you agree with and accept the Acosta Privacy Statement and Terms of Conditions.




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